Have you ever cruised the greeting card aisle at a store in search for the perfect card that says exactly what you want to say or how you feel? Sometimes you get lucky and find a card right away. Other times, you read through a handful of cards and, after a while, you just settle for a decent one. Fortunately, to save you search time, the greeting card aisle has different card sections based on occasions such as birthdays, anniversaries, celebrations, baby showers, and weddings.
Now, have you ever tried to find a greeting card to express gratitude for a family caregiver? What words or emotions come to mind? How are you related to this caregiver? What is the occasion? What is the caregiving context?
The obvious go-to gratitude cards are in the Thank You section, which provides general heartfelt messages but not necessarily about caregiving. Birthday cards can work since you can both celebrate a caregiver’s birthday and thank them for being a caregiver at the same time. Relationship cards can also work since you can express appreciation for both the relationship, such as spousal or daughter to mother, and for the caregiving dynamic. Other possible cards can be found in the Sympathy section, depending on the nature of the caregiving situation, and the Just Because section. All these cards are options but not caregiver-specific.
For me, it was slim-pickings when I searched for caregiver-themed greeting cards at multiple card aisles and stationery stores. I felt like I had to edit the cards with my personal caregiver comments. If I was having a hard time finding gratitude cards for caregivers, how many other people were having the same difficulty? At the very least, card stores should add caregivers to the relationship section. Caregiving for another person is a unique relationship, isn’t it?
After several card shopping trips and editing sessions, I decided to start my own caregiver-themed greeting card line. There are 53 million family caregivers in the U.S. and I think that is a significant amount of people that should be appreciated and recognized for their caregiving role. With my personal caregiving journey and the compassionate hearts of family caregivers in mind, I created Caregiver Cards. It is an uplifting card collection packed with messages of positivity, love, adoration, fun, and humanity for caregivers. With each card, I hope to deliver a well-deserved bright light to the caregiver who reads it. With the card collection, I hope to offer you a variety of gratitude expressions to choose from. With Caregiver Cards, I hope to create a new section in the greeting card aisle and to save you card shopping time, especially during the busy holiday season.
Jenn Chan is the CEO & Founder of Senior Shower® Project, a startup with a mission to celebrate family caregivers of older adults with a party. She sells caregiver greeting cards, creates senior shower party kits, curates caregiver gift boxes, and hosts virtual caregiver dance parties. Inspired by caregiving for her grandma, Jenn dedicates her career to elevate the family caregiver role with fun, love, and positivity. She believes caregiving is a lifestyle and becoming a senior caregiver is a life milestone worth celebrating.